If you have dealt with an SEO firm on your own, you may have discovered that no matter how hard you try, your site has not gone down too well in the rankings and at the same time optimizing it for search engines takes all your time with the end result that all your other tasks also lag behind. If this is the case then it is worthwhile to consider hiring an SEO company which can do the work for you. With many SEO companies mushrooming about it certainly becomes a daunting task to choose for the right one.
It is really true that there are no reliable SEO companies as there might be a scam in many of the SEO companies but if you are aware of the fact as to what to look for when hiring an SEO company, the risk of hiring fraudsters is minimized. It is for this reason that you yourself should have a substantial knowledge of SEO but even if you is not quite familiar with SEO practices,
Here are some tips to look for when choosing a SEO company:
Are they promising you a #1 ranking? If they are, then you must seriously doubt their competencies. It is true that no one can guarantee a #1 ranking in Google. This is true even for not so competitive words.
Search The Company’s Name In Google. If the company is a fraud one chance are that you will find a lot of information about it on the Web. Remember that negative publicity does not always mean that the company is good nor do some negative points mean that the company is a fraud.
Put Questions On The Forums: Many reputable Webmaster forums are there. Hence if you are not able to find anyone who can suggest you an SEO company like pay for performance seo consider asking in Webmaster forums. A word of caution though which is that not all forums are honest people, so just make use of their opinion. It does not matter if it is positive or negative.
Seek the recommendations of friends and business partners. Commitment is very important in determining the credibility of a company.
Take A While To Read Their PR Of Their Own Site. If there is no better PR (over 4-5) then they are not worth hiring.
Always Ask for the names of the sites they have optimized. Happy customers really are the best advertising source so always be at liberty to ask your SEO company about the sites they have created and references of their clients. If they refuse citing confidentiality reasons then this should immediately ring a bell about the credibility of the SEO company.
Ask Them As To What Keywords Their Site Ranks For. If their ranking is poor for the keywords of their liking then they are not at all professionals as they claim to be.
You can find out some of the most important issues which you will be facing when selecting the right SEO company. Of course, lots of other factors are also there to consider and each case is different, so give it some thought.
Tina is a freelance writer who writes on different topics such as technology, gadgets, SEO and social media. She holds bachelor’s degree in electronics. Her famous articles includes article on pay for performance seo.
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